Knowing where you sit within your market is very important to position yourself and assess your performance. This should not be the main driver, but definitely worth to be looked…
Read More
Did you know that RFP stands for Request For Proposal? In short, this is a solicitation for Bids from travelers bookers /events planners to hotels. RFP can be a very powerful…
Room Types, Pricing and Segmentation reviewed (cf Days 2, 6 and 9)… You are ready to build the best budget for a challenging 2021! Have a look at the past…
You only get 1 shot to make a 1st impression and less than 30 sec to impress someone – that also applies to hotels! The 1st time clients will meet…
Ok, let’s get this straight: Yes it is important to have a comp set, a list of competitors to watch, but you should not heavily rely on it to build…
There is a difference between the reality of your business mix and your dream mix – how can we turn this dream into reality? And should we aim for that…
As we are very dependant from the current situation and decisions from governments, and we have no past reference of such event to guide us, we need to work on…
May I Do?, launched by My Optimizer Consulting on May 1st is a hopeful series of tips, covering revenue, sales and digital marketing and we really believe it will help…
In order to target the business, you need to know who is already coming to the hotel. But are you able to answer that with your current segmentation? Extract your…
Recent Comments