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May 13
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May I do #13 – Define the Optimal Business Mix

By Aude Cheronnet Business Mix, Distribution, Optimization, Revenue management No Comments

There is a difference between the reality of your business mix and your dream mix – how can we turn this dream into reality? And should we aim for that…

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May 12
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May I do #12: Control your e-reputation

By Aude Cheronnet Digital, E-reputation No Comments

The e-reputation refers to the image your hotel/brand/group, has online. Every hotelier needs to understand and control their e-reputation as, as the researches from Cornell University have shown, it impacts…

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May 11
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May I Do #11: Create Scenarios for Re-opening

By Aude Cheronnet Distribution, Reopening, Revenue management No Comments

As we are very dependant from the current situation and decisions from governments, and we have no past reference of such event to guide us, we need to work on…

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May 11
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May I do – Recap of the first 10 days

By Aude Cheronnet CRM, Digital, Distribution, Google, Inventory, Keyword research, Optimization, Rate plan, Revenue management, Room types, SEO No Comments

May I Do?, launched by My Optimizer Consulting on May 1st is a hopeful series of tips, covering revenue, sales and digital marketing and we really believe it will help…

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May 10
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May I Do #10: … and Chill!

By Aude Cheronnet Uncategorized No Comments

It is Sunday!! … so let’s relax, put a nice playlist and feel as if on holidays. Here is a list of hotels playlists Josie really likes!   Imagine reading…

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May 09
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May I Do #9: Analyse Your Segmentation

By Aude Cheronnet Distribution, Revenue management, Segmentation No Comments

In order to target the business, you need to know who is already coming to the hotel. But are you able to answer that with your current segmentation? Extract your…

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May 08
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May I Do #8: Are you on the “right” social media?

By Aude Cheronnet Digital, Social media No Comments

Facebook, Twitter, LinkedIn, Snapchat, Instagram … Which ones are the best for your hotel? Make sure your hotel is on social media, and on the right channels for your business!…

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May 07
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May I do #7: Manage the inventory

By Aude Cheronnet Inventory, Revenue management No Comments

You NEED to have your hotel open for at least the next 365 days and the prices right from Day 1 the hotel is on sale! Think about how far…

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May 06
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May I Do #6: Search Engine Optimization

By Aude Cheronnet Digital, Google, Keyword research, Optimization No Comments

SEO is a web marketing strategy that will let your hotel to appear organically on Google. It seems easy however, SEO is a strategy requiring a deep analysis, and is…

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May 05
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May I Do #5: Review your plan rate structure

By Aude Cheronnet Rate plan, Revenue management, Room types No Comments

As much as your room types, the rates plans are part of the products you are selling: they have attributes, restrictions and T&C that need to be defined first First…

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Recent Posts

  • DOWNLOAD OUR FULL “MAY I DO?” Tips
  • May I Do #31: You are Ready!
  • May I Do #30: Distribution Costs
  • May I Do En Francais – 31 tips pour optimiser votre stratégie
  • May I Do #29: Review Your Market Penetration

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    As Hospitality Specialists, we help small and big hospitality businesses to unlock keys for success. Our mission is to be part of your journey, understand your challenges and guide you through changes to optimize revenues.

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    • Home
    • About us
    • Services
      • Hotels Consulting
      • Outsourcing Revenue Management & Distribution
      • Revenue Optimisation Training
      • Digital & CRM
      • Project Management
      • System Provider Consulting
    • The Expertise
    • News
    • Contact
    • Get In Touch
      30min free call consulting